REINVIGORATING LANDMARKS

Landmark Trust


The Landmark Trust restores some of the most original and extraordinary buildings in Britain. We reinvigorated its flagship handbook, using visitors’ words to bring these buildings alive in print.


WHAT WE DID

  • Handbook design
  • Identity design & guidelines
  • Marketing materials

When we started to work with the Landmark Trust, the handbook had not been redesigned for 20 years. The organisation wanted to rethink the publication but clearly this had to be done sympathetically.

We designed the handbook by drawing on words provided by visitors to Landmark Trust properties – statements, poems, entries in guest books and even some drawings. With these assets we created a truly unique photo-essay in handbook form.

We developed a short-form property brochure for the Landmark Trust, an e-newsletter template and various other marketing materials.

 

Our theme has been used across Landmark Trust digital and print materials since we first created it.

quotation mark down thebigwindow understood the important role our handbook plays in raising our profile and generating revenue through bookings. The front section in particular, gives a sense of how extraordinary and unique our properties really are quotation mark up

DIRECTOR, THE LANDMARK TRUST